If I were to make the mistake of asking whether you look forward to having your car serviced at an auto dealership, I expect you'd look at me as if I'd just grown horns. This isn't necessarily your car dealer's fault, or not exactly. The retail automotive customer experience is paradoxical.
Revamping The Retail Automotive Customer Experience For Today's Customer Service-Obsessed Consumers
Forbes - 19 May 2018 23:24
If I were to make the mistake of asking whether you look forward to having your car serviced at an auto dealership, I expect you'd look at me as if I'd just grown horns. This isn't necessarily your car dealer's fault, or not exactly. The retail automotive customer experience is paradoxical.
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